Record shops housing their own record labels is becoming increasingly. Clone, Kompakt and Smallville immediately spring to mind, as do the many stamped records that come out of Hardwax. London vinyl haven Phonica has long been the destination of choice for Soho crate-diggers in search of quality house and techno, so it was perhaps only a matter of time before the store stocked its shelves with its own records. However, London lacks a distinct house or techno sound like Hamburg or Cologne do, instead priding itself on giving rise to a new sub-genre of syncopated dance music every six months or so. Phonica stock is hardly relegated to a single aesthetic either. As such, it’s difficult to anticipate what each transmission from the newly minted label will sound like. The first release from Hector & Bryant featured a genre-bending remix from Appleblim and Al Tourettes, while PHONICA002 from JC Freaks dabbled in pale minimal house. It seems fair to wonder, what’s next?